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Print Marketing

So long as people have mailboxes and companies attend trade shows, there will always be a need for traditional print marketing. To date, direct mail, catalogs and tri-fold ads remain the largest modes of B2B advertising, far surpassing email marketing and social media. Brochure writing requires a good command of language, but also an ability to think visually, condensing paragraphs into charts and writing effective captions. The copy should support the headlines, subheads and graphics.

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Company: Soft Tec Products
Industry: Specialty Distribution
Location: Addison, TX
Role: Brochure writer
Project: Created original copy for a tri-fold brochure; consulting with graphic artist and company executives on copy tone and presentation.
File type: pdf download

Company: Fort Worth Creative Guild
Industry: Professional organizations
Location: Fort Worth, TX
Role: Brochure writer
Project: Created a marketing piece to promote monthly meeting; crafted creative copy, worked with graphic artist on overall presentation style.
File type: pdf download

Company: Super Suppers
Industry: Food Service
Location: Fort Worth, TX
Role: Brochure writer
File type: pdf download Page 1, 2